For years, the Real Estate mantra "The three most important things to consider when selling or buying a home" has been "Location. Location. Location". In recent months, when the real estate and mortgage industries began to implode, it had changed to "Low Price. Low Price. Low Price." Ultimately, in this very volatile market, this mantra is bound to change again to "Location. Price. Staging." and here is why:

The market is being flooded with hundreds of homes in good locations with realistic listing prices (we will exclude those homes with prices that have not been adjusted for current market realities). The competition to sell a home is fierce. With so many homes to choose from, qualified buyers, who are fewer and farther between, are faced with a plethora of homes that may fit their criteria of price, amenities and location. Of these homes, the listings that will capture the buyers' attention, and are more likely to sell, are the homes that meet all other criteria and have been staged to show the home at it's most appealing.

Well executed staging by a Professional Home Stager will accentuate a home's most positive features, minimize it's least desirable features, and make the home look, smell and feel like a place anyone would want to call home. More and more savvy homeowners are having their properties staged. And the on-top-of-their-game Listing Agents are suggesting staging by a Professional Home Stager to their clients to promote a faster sale and higher selling price. This is your competition, if you have a listing or are putting your home on the market.

Given similar locations, amenities and listing prices, which homes do you think are going to get offers first?

Copyright 2007 Moving Mountains Design. All rights reserved.

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